Stuff I picked up from listening to this guy for just an hour!
**It’s like 1996 with social media. In 1996, most people didn’t have an email address or use email.
**Hashtags are a digital fence. Let’s you track what people are saying and impact of your work. Can help gain loyal audience. #sreetips
**Reporters should be developing and accumulating lists of people to follow on social media. Check their FB and Twitter before you contact a source; follow them before a job interview. Ask sources for their Twitter handles before interview over.
**Spend 3-6 minutes per tweet. Only thing I can do today that will get me fired. Also, all tweets part of National Archives!
**Journalists should want to be found. Put contact info in twitter bio. Name, email, phone number.
Remember Bigggggg Mike? Lantern story that was exception to most social media rules.
Here is a great example of how social media gave a story, an obituary actually, new life. And where did I find the post that leads back to the actual story? From someone I follow on Twitter…of course!
Love it? Hate it? Somewhere in between? This story from the WaPo is innovative, but does it work for you?